CRM 2011 is a very capable product but sometimes business requirements demand additional capabilities beyond the standard features. Atrio recommends the following CRM add-ons:
The CRM Customer and Partner portals can be extended by Atrio using the Adxstudio xRM Portal. The xRM portal includes:
Content taggingExactTarget enhance the capabilities of Dynamics CRM E-mail capabilities. With ExactTarget for Microsoft Dynamics CRM enhancements marketers can:
ClickDimensions is a software-as-a-service Marketing Automation solution that adds E-mail Marketing, Web Tracking, Lead Scoring, Campaign Tracking and Form Capture functionality to Microsoft Dynamics CRM.
Email Marketing and Marketing Automation for Microsoft Dynamics CRM empowers marketers to generate and qualify high quality leads while providing sales the ability to prioritize the best leads and opportunities. Providing Email Marketing, Web Tracking, Lead Scoring, Social Discovery, Form Capture, Surveys, Landing Pages, Nurture Marketing, Subscription Management, Campaign Tracking and more, ClickDimensions allows organizations to discover who is interested in their products, quantify their level of interest and take the appropriate actions
Scribe makes it extremely easy for you to integrate to and migrate from virtually any business application with Microsoft Dynamics CRM by providing a full set of essential building blocks - with no need for you to write a single line of code. The Scribe Adapter for Microsoft Dynamics CRM supports seamless portability between all deployment options available with Microsoft Dynamics CRM 2011; customer deployed, Atrio hosted, or CRM Online.
Scribe Insight supports integration to:
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Scribe Software Corporation provides cost-effective, no-coding data integration solutions for Microsoft Dynamics and other business applications. Scribe solutions are simple to configure and provide ease of modification as business processes change.
Atrio consultants are Scribe certified and we have one Scribe MVP.
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The Experlogix Configurator is a powerful enterprise application that gives you the tools you need to create quotes, proposals, orders and bill-of-materials quickly and accurately, regardless of complexity.
Experlogix adapts to the needs of manufacturers by creating accurate product configurations while generating a minimal number of bills of material. Experlogix combines with ERP systems to form a dynamic engineering and product management system, automating multi-level BOMs, costing and routing information, calculating set-up and run times while dramatically cutting manufacturing lead times.
The Experlogix Web Configurator is ideal for use within customer and partner portals, providing unassisted quote and order automation. Employees, channel partners and customers can leverage Experlogix via a customer portal or e-commerce system, with configured quotes and orders flowing to CRM or a back-office ERP system.
Experlogix allows you to:
It even works off-line, so your traveling reps are never at a disadvantage.

MobileAccess extends virtually all of the core Sales and Service capabilities of Dynamics CRM to enterprise smart devices – enabling field staff to accomplish their primary CRM related functions, anywhere, anytime. MobileAccess is available on-premise or software as a service. MobileAccess is available for Windows Mobile, Blackberry, and Apple mobile devices.
Multi-windowed application: This patented approach means mobile professionals can open as many CRM screens as needed for use at one time. They can open an Account screen, a Contact, and also review an Opportunity. All the screens remain open for quick back-and-forth multi-tasking. This allows users to start typing a note in an Activity, and part way through reference an Opportunity, or perhaps leave MobileAccess and review an email, or even receive a customer call. When users come back to MobileAccess, even if hours later, the partly completed Activity note and all the screens are just as they were left. Users can close one or all the screens at once.
Persistent, Smartclient Application: MobileAccess is a persistent smartclient that specifically addresses the common shortcoming of mobility options. MobileAccess is always available for users, regardless of connectivity. It allows users to have offline (locally cached) data on their smartphones for instant record access. Users are not dependent on the availability or quality of wireless signals. Virtually all the functionality in CRM is inherent in the client – providing a consistent workstation and offline mobile experience. System administrators can apply criteria to determine which records are pushed to smartphones, based on their organizational objectives. Common criteria include my accounts, my contacts, and my opportunities.
Seamless Always-Available Application and Data Access. Although smartphone users often have a wireless signal, there are significant advantages to having an always-available application and “local data” as opposed to only accessing records over the air, in an “online” manner. MobileAccess provides a unique, always-available application and data access which enables users to access the entire CRM database (as security permits) when there is a wireless signal, and to also access their frequently required local data from their smartphone whether or not there is a wireless signal. The always-available application and records (data access) with MobileAccess enables much faster record access, enhanced usability and superior user productivity when compared to “online-only products”.
Fully Automated Record Synchronization and Management: MobileAccess includes a fully automated record synchronization and management service – keeping each user’s records constantly up-to-date by pushing updates to and from their smartphone. Each user’s records may be automatically pushed to their smartphone. Any changes a user makes to their records are cached on the device when there is no wireless signal, and then automatically synchronized back to the CRM server when the wireless signal is re-established. If a record is added or updated on the CRM server, such as a new lead, it is automatically pushed or updated on the appropriate smartphone. This ensures that mobile users always have access to all the latest information, and ensures management has access to the latest records and reports from CRM, while their mobile workforce is still in the field.
Form Rules for Client-side Logic: The implementation of client-side form logic on smartphones is a highly desirable capability–but presents unique challenges. There are numerous business benefits to using form logic, the most common being: improved data entry time, data consistency and quality. Some devices don’t support JavaScript and those that do, struggle to perform these complex procedural tasks which were never designed for limited device processors. MobileAccess overcomes these challenges and enables custom client-side form logic through the use of declarative Meta Rules.
PowerSearch for MS CRM 2011

Telephone Integration for MS CRM 2011
DocumentsCorePack for Microsoft Dynamics CRM 2011